Cold beer — and a preponderance of great, local food — will be on tap at Ivanhoe Park Brewing Co. this weekend, when the 407 Food Fair returns, with everything from hand-pulled noodles to Korean hot dogs to killer coffee. Live music, too.
Set for Aug. 13, the event runs from noon to 6 pm, with vendors slinging plates until sell out, the latest for an event that kicked off back in January with just nine food concepts and has been growing steadily ever since.
Creator Ashley DePaul always wanted to own a small business, and got her chance after a COVID-prompted layoff from her position as a Disney event coordinator. A side hustle had her popping up with bleach tie-dye wares at farmers and vendor markets around town, but before long, she missed her calling.
“I got to work planning a vendors’ market at Ivanhoe Brewing Co. that highlighted other small shops that were impacted by the hospitality industry layoffs,” she says. In the wake of its success, DePaul founded MAM Events, which now produces the 407 Food Fair.
“My goal with this event was to bring the community together to celebrate all things local and what makes Orlando great.”
Much of that—and I can’t disagree—is food.
“We select high-quality vendors who are known for their amazing food, great vibes and collaborative spirit,” says DePaul, “Many of them cook up collabs and get excited to see each other for the event. They’ve truly embraced collaboration over competition and have come up with awesome event specials to bring people out to try their food.”
On deck this week, past Orlando Sentinel-featured outfits including Uncle Dendogs, Sweet & Salty Island Grindz, Phat Ash Bakes and Pass Kitchen and the highly anticipated Red Panda Noodle from the former chef team at Orlando Meats, as well as Oh My Dogs, Asia Kitchen, Alchemy Food Lab, Royal T Tapas, Kontrolled Flamez, Burgers & Booch, Totally Coffee, Kappy’s Subs, Tea Social, Nonni’s Mini Donyts, Al’s Ice Cream, Papi’s Food Truck, Brock’s BBQ and Black Magic Pizza.
“The good thing is that someone may be coming to the event for one specific vendor, but they leave full after trying and loving several other trucks, as well.
Vendors sling ’til sellout at the family- and dog-friendly event — and of course, there’s plenty of Orlando-local beer. Saturday’s theme is “citrus.”
“As the event grows, we tweak our layout to have more seating and shaded areas,” says DePaul.
Can’t make this one? Fear not, produced in partnership with Ivanhoe Park Brewing Co. and sponsored by local apparel and branding company Hittn Skins, 407 Food Fair is slated for the second Saturday of each month through the end of the year, as are several other MAM-produced events :
Sept. 10: 407 Food Fair — Sandwich theme
Oct 8: 407 Food Fair — Spooktober
Nov. 12: 407 Food Fair — Picky Eater Fest
Nov. 19: 407 Food Fair—Under the Lights at Jingle Eve, 4-9:30 p.m.
Dec. 10: 407 Food Fair—Holiday Fest
Want to reach out? Find me on Twitter, TikTok or Instagram @amydroo or on the OSFoodie Instagram account @orlando.foodie. E-mail: firstname.lastname@example.org. Join the conversation at the Orlando Sentinel’s Facebook food group, Let’s Eat, Orlando.